Why Substack Is Going All In on Podcasting
Substack is making a bigger push into podcasting by giving shows a dedicated discovery space within its app. The move strengthens its wider creator ecosystem, connecting podcasts with newsletters, subscriptions, communities and video, while giving independent creators more ways to reach audiences and build sustainable businesses around their content.
Spotify’s Ad-Skipping Test Reveals Problem
Spotify is making it easier for listeners to skip podcast advertising, but the bigger issue is what happens when creators build their businesses on a platform they do not control.
Apple Pushes Video Podcasts
Apple is arriving after YouTube and Spotify have established video podcasting, but its existing podcast audience could make Apple Podcasts a valuable new destination for creators.
