AI Just Made Podcasts Searchable
Radar is turning conversations buried inside more than 130,000 podcasts into searchable data, opening a new chapter for research, advertising and the value of the podcast archive.
This Week in Podcasting - Podcast News 23 August
Video is becoming harder to ignore; podcast hosts are building bigger media businesses, and the creator economy is pulling podcasting further into its orbit.
The New Creator Status Symbols: How Influence Is Changing
For years, the ultimate creator flex was a follower count. Now, the real signals of influence are harder to see: the studio you built, the team behind you, the rooms you’re invited into, the guests who want your attention—and the businesses you own.
The creator economy is evolving from visibility to value. The most powerful creators aren’t just building audiences anymore; they’re building infrastructure, businesses and entire worlds around those audiences.
So what does it actually mean to have “made it” as a creator? The answer may have very little to do with your feed.
This Week in Podcasting - Podcast News 16 August
Spotify is testing podcast ad-skipping, Apple is expanding video, awards bodies are opening new doors, and a European startup is taking tech media live.
How the Richest Podcasters Make Their Money
Forbes’ first-ever Highest-Paid Podcasters list puts podcasting firmly alongside Hollywood, sport and music as a serious business. Beyond the eye-watering numbers, it reveals the different ways creators are turning audiences into valuable media companies and what those models could mean for podcasters at every level.
Spotify’s Ad-Skipping Test Reveals Problem
Spotify is making it easier for listeners to skip podcast advertising, but the bigger issue is what happens when creators build their businesses on a platform they do not control.
Apple Pushes Video Podcasts
Apple is arriving after YouTube and Spotify have established video podcasting, but its existing podcast audience could make Apple Podcasts a valuable new destination for creators.
European Technology Network raises $1.6 million
The London-based media startup is moving from twice-weekly livestreams to five days a week, betting that Europe’s fragmented technology ecosystem wants a daily place to gather, debate and discover what comes next.
Six Months In. Here Is What To Do With The Rest Of The Year.
Six months of podcasting has given you the data, lessons, and clarity to reset. Here’s how to use what you’ve learned to make the second half of the year stronger.
The Era of the “Thinking Out Loud” Economy
The thinking out loud economy is changing how creators build influence, as audiences increasingly trust unfinished ideas, honest conversations, and people willing to figure things out in public.
The World Cup Is Changing the Way We Think About Sports Podcasting
The 2026 FIFA World Cup is making podcasting central to global sports talk, as creators, platforms, and sports shows reshape how fans watch, react, and connect.
The New Rules of Podcast Monetisation
Podcast monetisation now goes beyond downloads and sponsor reads. This piece explains how creators earn steady income via sponsorships, memberships and more.
The Evolution of Podcast Audiences: Who’s Listening?
Podcast audiences have moved past niche early adopters. This piece looks at how gender, age, video, and global growth are reshaping listeners.
How to Use Your Podcast to Attract Clients
Your podcast can do more than build an audience. This piece shows how focused content and strategic guests can turn your show into a trust-building engine.
The Reason Podcast Listeners Are Better in Conversation
Podcast listeners offer richer ideas because they seek deeper content. This explains how podcasts sharpen curiosity and give meaningful topics to share.
Stop Gaslighting Yourself: Podcasting Is a Full-Time Job
Podcasting requires more effort than people admit. Treating it as a casual side project causes burnout; sustainability, systems, and realistic planning help creators endure.
Only 1% of Podcasts Make It to Episode 21. Here’s Why.
Podcasting may seem simple, but the real work is behind the scenes: planning, recording, editing, and promoting. Sustainability is what keeps podcasters going.
Romanticising Your Podcast Workflow
Podcasting isn’t just recording and editing—it’s a full creative process happening in unglamorous, everyday moments. Romanticising your workflow means building rituals, owning your space, and finding meaning in research, editing, and audience connection. When you treat the process with intention, even the messy parts of podcasting become part of the creative reward.
Why Some Podcasts Feel Addictive, And Others Don't
People don’t just listen for information;they listen for emotional engagement. Some podcasts feel addictive because they create parasocial relationships that feel like real connection.